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This book covers how to use Pay Per Click marketing to your advantage on Google AdWords and Yahoo! Sponsored search and allows you to learn how to target the right keywords for your intended audience, targeting by geographical location, tracking your results, calculating ROI and a lot more.

Pay Per Click Search Engine Marketing For Dummies by Peter Kent AUD$38.49 The Nile accepts Visa, Mastercard and American Express, EFT or Cheque

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